Laus ADG 2018
María Gómez-Senent and Daniel Ballesta
win a Laus Students Silver Award in graphic design with their project Amazing futures
The "Law of Accelerated Returns" (Ray Kurzweil, 2001) says that technological change is exponential (unlike the 'intuitive linear' view of common sense). Consequently, the future has almost always been imagined wrong. All these misguided predictions, however, have brought great ideas and a rich imaginary in the fields of thought, cinema, literature or music. All these contradictions are the plot and conceptual axis of the Amazing Futures essay.
To translate all this graphically, a design is created that subtly pursues the misunderstanding and error from a completely classical graphic base (page in golden section, justified texts, classic and easy-to-read serif typefaces ...) that is constantly broken. All this is consolidated on the cover where no element appears located where it should be so at first sight, an inconvenient for the reader, as with the uncertain future.
Elisava Professional Edition Awards 2017
Idil Güçüyener and Amanda Kallin win gold with their project
Fran & Frank
Fran & Frank
Invention of a tampon brand whose main goal is to challenge the taboos and stereotypes linked to menstruation. The project transforms these organic cotton tampons into a lifestyle product that pushes up its value and makes them more accessible, offering them as individual organic paper packs and selling them by weight at fashion and concept stores.
Also, you may get them as a complement when buying other products like panties, beers or a feminist magazine. Besides, through an app, you may ask for a monthly delivery at home. Its transversal business strategy, with a large economic potential, and its graphic communication coherence, with a social component, try to encourage women empowerment.
ADG Laus 2017
Miguel Mesquita wins
a Gold Laus Students
in graphic design with his project Relief
Relief Issue 1
From a creative and sensorial perspective, Relief brings a contemporary look on the world of sculpture starting on the twentieth century. A visual essay in a reflective and timeless tone. A magazine product of the fascination for sculpture in which the quality of the texts and the strength of the images are an obsession, with its large format, converts it into a cultural object.
ADG Laus 2017
Laura Frade and
Xavier Morros win
a gold Laus Students award with their digital project Barreg.es
Barreg.es aims to reinvent the language and tone used in the cava universe and adds freshness to this market sector creating a digital environment to promote the consumption of cava and dissociate it from the idea of celebration and achieving a less seasonal consumption period. Barreg.es is an editorial environment that contains conversations between people who have joined together to carry out projects.