Creative director, graphic designer and art director based in Barcelona. She studied Fine Arts at the University of Barcelona and later Graphic Design at Eina. From 2011 to 2017 she worked at Mucho and at Studio Blackburn. In 2018 she founded Pràctica studio with Javi Arizu, Albert Porta and Carlos Bermúdez.
Pràctica is a design and art direction studio based in Barcelona and New York. They work with institutional, cultural and commercial clients seeking, in each project, powerful concepts and customised formal solutions. This makes their work very eclectic. Their style is not to have just one style, it is to find the best solution for each project.
“From an academic point of view, an attitude towards design based on curiosity, critical thinking and the courage to find new ways and breaking with the pre-established canons of design should be encouraged. Bearing all this in mind, our objective from Pràctica is to guide students throughout the course and to accompany the development of each project from a global, coherent and consistent perspective”.
MADD codirector. Guides the Data Visualization semestral project