Pol Pérez, Studiopol
Guides the Book Design Master Project
Pol Pérez is a graphic designer living and working in Barcelona. He graduated from Elisava in 2010 and, after working at several studios and agencies in the city – such as Bendita Gloria, Avanti Avanti and Folch Studio – he co-founded Affaire together with Josep Román. After spending a year working at the agency …,staat in Amsterdam, he resumed his independent practice in 2020 through Studiopol.
He combines his professional practice with teaching at Elisava, where he has taught editorial design and visual identity projects in the Master’s programmes in Editorial Design, Photography and Visual Identity.
Studiopol (Claudia Agusto, Daniel de Fortuny and Pol Pérez) develops projects in editorial, web and exhibition design, as well as visual identity and communication. The studio is characterized by a restrained approach and by a practice that prioritizes narrative and meaning over stylistic trends. From this standpoint, each commission is approached through a solid conceptual framework and a high level of technical rigor.
“I see book design as a space from which the profession can be taken to its most poetic dimension, and I try to pass this perspective on to my students by encouraging them to question what we tend to take for granted throughout the process.”
Graduated in graphic design at Elisava in 2010. After graduating he works for different design companies in Barcelona (Folch Studio, *S,C,P,F…, Bendita Gloria, Avanti Avanti, among others) until he sets up Affaire, in 2015, with Josep Román. After a transition year working for the Dutch agency …,staat (Amsterdam), he returns to Barcelona and starts up a new chapter as Studiopol (2020). He combines his design work with teaching at Elisava, where he’s supervised editorial and visual identity projects in the Masters’ degrees in Editorial Design, Visual Identity, and Photography.
Working from a notably editorial edge, Studiopol operates indistinctly across editorial design, visual identity, art direction and web design. The studio’s work is defined by an interest for all-encompassing concepts that affect design and content in equal measure. Studiopol works under the assumption that every decision within a project is an entity in its own right, thus sidestepping a systematic approach to design.
Desde 2015 dirige junto con Josep Román el estudio creativo Affaire, desde el que realiza proyectos de edición, diseño y dirección de arte para clientes culturales y empresas de moda. La labor del estudio se complementa con Supermarché, un proyecto editorial autoiniciado a través del cual Josep y Pol publican y comercializan ediciones alrededor de conceptos como el consumismo y el deseo.
“I find it very difficult to look at design with an approach that is black or white, total, definitive: on the contrary, my understanding of design is organic and evolves through time. Therefore, I challenge myself to tear down my own prejudices – I approach teaching as a space to question what is taken for granted, and where I myself learn year after year.”