Paadín,

  • MADD

MADD Codirector, guides the Data Representation project and the semester project Information Systems

Ferrol 1974. Graduated in Fine Arts in Cuenca (UCLM) in 1998.

In 2003 he joined Lamosca as a graphic designer and later as a partner in the studio. Among other infographic works, he published “Data”  a weekly column in the magazine Cultura / s (La Vanguardia) receiving recognition from the Malofiej awards and the 2012 Graffica Award.

Since 2014 he combines his work as a designer with teaching. He currently co-directs the MADD (Master in Data and Design) at Elisava and directs the Master in Information Design and Data Visualization at Shifta.

As an independent editor, he has published and collaborated in various publications, forming part “Negros Rojos” (2017) of the Macba archive.

In 2019 co-founded the stage company Serrucho.org.

“Data Visualization we call it… but they are just pictures.

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